VAMOS!

We are all looking for ways to be more efficient in the workplace and unfortunately it seems to be about rationalising or cuts however what if you get an extra 23 % productivity with out cuts?

Interested?

Well there was a study by Bath university around discretionary effort of 700 people and they realised through the study that 3 things would help this Ability, Motivation and opportunity. However I have recently noticed in organisations going through change that employees need more that these 3.

VAMOS the Spanish for to go

V= vision and I am not taking about the interchangeable, sometimes unmemorable cliches that I have seen, what I am talking about is what the manager sees as the future of the team,department etc. Talking about what they picture as a positive future, in turbulent working environment employee need to know that their boss is guiding them to a better place.

A = ability when asking employees to do more, due to changes in the workplace, have you as there manager talked to them about development or a skills gap and empowering them to get the development they need.

M= motivation… There are many theories on this and I have blogged about a few, however, the easiest way to find out what motivates them is ask them, many managers make assumptions about their employees, this can have the opposite of the desired effect.

O= opportunity; whether it is outdated processes, systems, IT or employees getting dragged into other duties that distract them from doing what they are employed to do. It’s your duty as a leader to cut through these distractions to allow the employee to do what they do best.

S= Specific outcomes. Setting expectations / targets whatever you want to call them mean that employee know exactly what they have to do to be a success. Sounds simple however you would be amazed the amount of employees I meet that find it difficult articulate what a good day looks like or their boss changes the goal posts so often that they don’t know what good looks like.

Hope you had a great weekend

Martin

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Raising your profile with Social Media

In these tough economic times we need to use every advantage we can get to raise  our profiles whether we are a business or employed, however when networking the traditional way I have noticed that many people are not using social media to raise their brand awareness…professional or business

When I meet leaders I always have a look at their Linkedin profile, website and if they have a blog because 1. I am genuiely interested in people and what they do 2. If / when I meet them again I can have a more informed chat with them 3. Steve Jobs always reccommended looking outside your own industry for inspiration 4. I am nosey!

Some trends have struck me

  • Linkedin – No photo or sometimes worse a horrendous one (I am a photographer as well, so I always unintentionally critique photos),or the profile hasn’t been updated in ages with what they are doing, skills, description, no recommendation’s etc. A Linkedin profile is like a CV – one that the world can see!
  • Websites – They take too long to load (you have between 3 – 5 secs before someone will give up on your website). Bland, uninteresting or hard to navigate. If you had trouble getting into a store and couldn’t find anything, would you go back? Lack of pictures, I am a visual learner so pictures are a must for me
  • No Blog – If your website is your virtual market place, then your blog is the voice of your business. People buy from People… always. Your blog gives you a virtual personality.
  • Facebook, Twitter, Pinterest etc People tell me I don’t have time for all these, well if you set up your blog correctly it will update some of these automatically. Imagine for a moment that most people on Facebook have between 20 – 500 ‘friends’ if they like your facebook post then think how many people that could reach. It costs nothing, but a little time

If you are currently employed you maybe thinking, I don’t have a business, this doesn’t affect me, well something to consider is

  • Most recruiters will search on the web for applicants, if a recruiter searched for you what would they find…
  • Research has shown that potential recruiters are actually suspicious of people who don’t have a web identity
  • How safe are anyone’s job these days, it better to be ahead of the competition

As part of a stand alone package or as part of a coaching package I will help you increase and enhance your social media profile; please see my page https://mcdougalldevelopment.com/social-media-raising-your-professional-business-brand/

email me at mcdougallmartin@aol.com

Still need convincing watch this youtube video

http://youtu.be/1aconjR6uH4

Oh in the spirit of this post, please feel free to contact me on Linkedin, Like my Facebook page at the bottom of the home page, tweet, wordpress – like / press this or share in any other way! 😉

Linkedin hints & tips

http://www.informationweek.com/thebrainyard/news/social_networking_consumer/231900330

Let me know what you think about using social media