development

VAMOS!

We are all looking for ways to be more efficient in the workplace and unfortunately it seems to be about rationalising or cuts however what if you get an extra 23 % productivity with out cuts?

Interested?

Well there was a study by Bath university around discretionary effort of 700 people and they realised through the study that 3 things would help this Ability, Motivation and opportunity. However I have recently noticed in organisations going through change that employees need more that these 3.

VAMOS the Spanish for to go

V= vision and I am not taking about the interchangeable, sometimes unmemorable cliches that I have seen, what I am talking about is what the manager sees as the future of the team,department etc. Talking about what they picture as a positive future, in turbulent working environment employee need to know that their boss is guiding them to a better place.

A = ability when asking employees to do more, due to changes in the workplace, have you as there manager talked to them about development or a skills gap and empowering them to get the development they need.

M= motivation… There are many theories on this and I have blogged about a few, however, the easiest way to find out what motivates them is ask them, many managers make assumptions about their employees, this can have the opposite of the desired effect.

O= opportunity; whether it is outdated processes, systems, IT or employees getting dragged into other duties that distract them from doing what they are employed to do. It’s your duty as a leader to cut through these distractions to allow the employee to do what they do best.

S= Specific outcomes. Setting expectations / targets whatever you want to call them mean that employee know exactly what they have to do to be a success. Sounds simple however you would be amazed the amount of employees I meet that find it difficult articulate what a good day looks like or their boss changes the goal posts so often that they don’t know what good looks like.

Hope you had a great weekend

Martin

Raising your profile with Social Media

In these tough economic times we need to use every advantage we can get to raise  our profiles whether we are a business or employed, however when networking the traditional way I have noticed that many people are not using social media to raise their brand awareness…professional or business

When I meet leaders I always have a look at their Linkedin profile, website and if they have a blog because 1. I am genuiely interested in people and what they do 2. If / when I meet them again I can have a more informed chat with them 3. Steve Jobs always reccommended looking outside your own industry for inspiration 4. I am nosey!

Some trends have struck me

  • Linkedin – No photo or sometimes worse a horrendous one (I am a photographer as well, so I always unintentionally critique photos),or the profile hasn’t been updated in ages with what they are doing, skills, description, no recommendation’s etc. A Linkedin profile is like a CV – one that the world can see!
  • Websites – They take too long to load (you have between 3 – 5 secs before someone will give up on your website). Bland, uninteresting or hard to navigate. If you had trouble getting into a store and couldn’t find anything, would you go back? Lack of pictures, I am a visual learner so pictures are a must for me
  • No Blog – If your website is your virtual market place, then your blog is the voice of your business. People buy from People… always. Your blog gives you a virtual personality.
  • Facebook, Twitter, Pinterest etc People tell me I don’t have time for all these, well if you set up your blog correctly it will update some of these automatically. Imagine for a moment that most people on Facebook have between 20 – 500 ‘friends’ if they like your facebook post then think how many people that could reach. It costs nothing, but a little time

If you are currently employed you maybe thinking, I don’t have a business, this doesn’t affect me, well something to consider is

  • Most recruiters will search on the web for applicants, if a recruiter searched for you what would they find…
  • Research has shown that potential recruiters are actually suspicious of people who don’t have a web identity
  • How safe are anyone’s job these days, it better to be ahead of the competition

As part of a stand alone package or as part of a coaching package I will help you increase and enhance your social media profile; please see my page https://mcdougalldevelopment.com/social-media-raising-your-professional-business-brand/

email me at mcdougallmartin@aol.com

Still need convincing watch this youtube video

http://youtu.be/1aconjR6uH4

Oh in the spirit of this post, please feel free to contact me on Linkedin, Like my Facebook page at the bottom of the home page, tweet, wordpress – like / press this or share in any other way! 😉

Linkedin hints & tips

http://www.informationweek.com/thebrainyard/news/social_networking_consumer/231900330

Let me know what you think about using social media